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In our love of clothing, we discovered a brand that had been lost… deeply connected to us; and we thought that others might feel the same.
The brand is Cappellificio Biellese, a brand started in Valle Cervo, a small valley in the north of Piemonte, all the way back in 1935. In that period hats production was very important in their small villages.
They have been working through the archives pictures, photos and patterns.
They make hats and caps made by special fabrics. They like tweeds, flannels, wool cloths. They are made with love, not just for profit.
Slowly, they are re-introducing old models and old cloths… found in the archive but reinvented with a new twist.
In a world of never ending fashion cycles, these pieces make sense…forever classics!
Inspired by the Irish newsboy cap, the Geroge is a fantastic reinterpretation of the classic 8 panel cap. Made with top-notch Scottish Tweed and Irish Donegal, it is a must have for the modern gentlaman looking for classic contemporary pieces with an authentic soul.
Inspired by the classic english flat cap, the County is its brilliant modern version, more fitted on the sides and with an elegant sizing solution that improves the fit, keeping the smart appeal of the classic caps.